Research shows America is a little less happy. Can local governments help reverse the trend?
Happiness in the United States has curved downward like a sad frown in recent years. The World Happiness Report, a global ranking of countries’ overall feel-good vibes, shows the United States fell from 15 to 23 on the list. Many point to the degradation of social bonds as the main culprit. (The WHR measures social support as one of its variables of happiness.)
The good news is local governments are well-positioned to curb this invasive bummer by nurturing social connections through engagement.
Portion of the 2024 World Happiness Report Country Rankings
The National Community Survey (The NCS) by Polco, an assessment that measures how residents feel about their quality of life and government services, confirms that social ties have come loose. Resident satisfaction with community connection and engagement hovered around 75% positive from 2013 until 2020—and we all know what happened then. That number dropped to 68% in 2021 and has yet to recover.
Weakening connections in the US isn’t new news. Robert D. Putnam surfaced this trend in his famous essay (and later book) “Bowling Alone” in 1995. Putnam said social capital began its decline in the ‘50s. He suggested suburbanization, television stealing once-social leisure time, economic pressures, and women entering the workforce all contributed to the erosion.
Yet, America has always been known for individualism, a byproduct of liberty. However, despite our individualistic nature, the United States used to be admired for the volunteer groups we created to solve the nation’s problems. French historian Alexis de Tocqueville pointed out this unique and praiseworthy quality in his famous work, “Democracy in America.”
The beauty of America’s system is residents can influence their government directly. Engagement technology is making that even easier. Polco streamlines the engagement process so public sector organizations can better connect with residents and align decisions with community needs. In this way, Polco unites governments, residents, and data together to achieve shared goals.
All these types of engagement give governments decision-making guidance, but they also build a stronger sense of community and inclusion. Including residents in community solutions makes people more invested in the outcomes, creating a stronger sense of purpose. Connection, inclusion, and purpose all lead to more happiness.
There is a lot of negative talk about polarization—politically and otherwise—in the United States today. It's making us sad. However, local governments can help mend these fractures and bring back a little contentment by giving residents easy opportunities to come together and participate in one of the biggest clubs there is: democracy.
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